See the advertising folders for 1963 (with 6 new ads), 1964 (with 8 new ads), 1966, 1967 (with 7 new ads).
How to sell Kotex page for trade publications, probably early 1920s, U.S.A.
"Your Image is Your Fortune!," Modess sales-hints booklet for stores, 1967 (U.S.A.)
"Your 'Keys' to More Profits," Kotex brochure for retailers. 1960s. (U.S.A.)
First Tampax? & first tampon with applicator (1931-33?): box, tampon, instructions, plus newspaper ad from 1934 - Tiffany bowl celebrating the 50th anniversary of Tampax - 1936: box, tampon, patent (with a short account of the invention of Tampax by Dr. Earle Haas, and of the first Tampax president, German immigrant Gertrude Tenderich)
Teachers' guides
Menstrual educational booklets for girls & parents
HOMEPAGE
CONTRIBUTE to Humor, Words and expressions about menstruation and Would you stop menstruating if you could?
Some MUM site links:
HOMEPAGE |
MUM address & What does MUM mean? |
Email the museum |
Privacy on this site |
Who runs this museum?? |
Amazing women! |
Art of menstruation (and awesome ancient art of menstruation) |
Artists (non-menstrual) |
Asbestos |
Belts |
Bidets |
Birth control and religion |
Birth control drugs, old |
Birth control douche & sponges |
Founder bio |
Bly, Nellie |
MUM board |
Books: menstruation & menopause (& reviews) |
Cats |
Company booklets for girls (mostly) directory |
Contraception and religion |
Contraceptive drugs, old |
Contraceptive douche & sponges |
Costumes |
Menstrual cups |
Cup usage |
Dispensers |
Douches, pain, sprays |
Essay directory |
Examination, gynecological (pelvic) (short history) |
Extraction |
Facts-of-life booklets for girls |
Famous women in menstrual hygiene ads |
FAQ |
Feminine napkin, towel, pad directory |
Founder/director biography |
Gynecological topics by Dr. Soucasaux |
Humor |
Huts |
Links |
Masturbation |
Media coverage of MUM |
Menarche booklets for girls and parents |
Miscellaneous |
Museum future |
Norwegian menstruation exhibit |
Odor |
Olor |
Pad, towel, napkin directory |
Patent medicine |
Poetry directory |
Products, some current |
Puberty booklets for girls and parents|
Religion |
Religión y menstruación |
Your remedies for menstrual discomfort |
Menstrual products safety |
Sanitary napkin, towel, pad directory |
Seguridad de productos para la menstruación |
Science |
Shame |
Slapping, menstrual |
Sponges |
Synchrony |
Tampon directory |
Early tampons |
Teen ads directory |
Tour of the former museum (video) |
Towel, pad, sanitary napkin directory |
Underpants & panties directory |
Videos, films directory |
Words and expressions about menstruation |
Would you stop menstruating if you could? |
What did women do about menstruation in the past? |
Washable pads |
Read 10 years (1996-2006) of articles and Letters to Your MUM on this site.
Leer la versión en español de los siguientes temas: Anticoncepción y religión, Breve reseña - Olor - Religión y menstruación - Seguridad de productos para la menstruación.

"Tampax tampons PRESENT FOR 1968
(MORE SALES MORE PROFITS)"
Advertising campaign folder for Tampax menstrual tampons
(aimed at dealers?), 1968, U.S.A.
9 new ads for magazines

As with the 1963, 1964, 1966 & 1967 folders, I believe Tampax made this folder of its new ads for dealers and business associates. Certainly other companies did the same thing (see links under the text).

This group of ads exudes, like the other ad campaign folders, the feeling of class and can-do attitude, the latter being one of the advantages promoted for tampons from the beginning. The classiness is sportier than the decades-long Modess campaign of few words and of women in evening dress. The Modess dresses (I believe) are from haute couture (or thereabouts) companies; the Tampax clothing seems to come from middle-brow designers accessible to everybody although more so upper-middle class. Modess failed; Tampax lives.

See the Tampax advertising folders for See the advertising folders for 1963 (with 6 new ads), 1964 (with 8 new ads), 1966 (with 7 new ads) & 1967 (with 7 new ads).

All Tampax items. All tampons, pads, belts, bidets, miscellaneous, puberty booklets, art, underpants, teen ads
MORE in column at left.

How to sell Kotex page for trade publications, probably early 1920s, U.S.A. - "Your Image is Your Fortune!," Modess sales-hints booklet for stores, 1967 (U.S.A.) - "Your 'Keys' to More Profits," Kotex brochure for retailers. 1960s. (U.S.A.) - First Tampax? & first tampon with applicator (1931-33?): box, tampon, instructions, plus newspaper ad from 1934 - Tiffany bowl celebrating the 50th anniversary of Tampax - 1936: box, tampon, patent (with a short account of the invention of Tampax by Dr. Earle Haas, and of the first Tampax president, German immigrant Gertrude Tenderich) - Teachers' guides - Menstrual educational booklets for girls & parents
I thank Tambrands, the former maker of Tampax, for generously donating this folder!

BELOW: The 6 pages of the folder (small versions): front; 3 interior, one with pocket for 9 loose glossy ad pages; and 2 back.
Click on the ads or the links to see them enlarged or just click the NEXT under the last picture.
The closed folder measures 10.5 x 14" (26.7 x 35.6 cm).
The folder paper is heavy.
 FRONT (enlarge) of folder
INTERIOR (enlarge left, center & right sides) 3 pages. The CENTER page has a dark blue flap that holds the 9 new glossy ads (empty here; see the ad pages). The ads you see are printed onto the folder itself.
 
 At RIGHT:
The reverse side of the folder. The
CENTER page forms the BACK of the folder when it's folded up.
An envelope similar to this one holds the folder.

NEXT: First page - Folder front Folder center: left center right Folder reverse: left center right (cover) - Glossy ADS #: 272 273 274 275 276 277 278 279 280 || See the advertising folders for 1963 (with 6 ads), 1964 (with 8 ads) & 1966 (with 7 ads). || How to sell Kotex page for trade publications, probably early 1920s, U.S.A. - "Your Image is Your Fortune!," Modess sales-hints booklet for stores, 1967 (U.S.A.) - "Your 'Keys' to More Profits," Kotex brochure for retailers. 1960s. (U.S.A.) - First Tampax? & first tampon with applicator (1931-33?): box, tampon, instructions, plus newspaper ad from 1934 - Tiffany bowl celebrating the 50th anniversary of Tampax - 1936: box, tampon, patent (with a short account of the invention of Tampax by Dr. Earle Haas, and of the first Tampax president, German immigrant Gertrude Tenderich) - Teachers' guides - Menstrual educational booklets for girls & parents. See the promotional folder for the next year, 1964.

© 2008 Harry Finley. It is illegal to reproduce or distribute work on
this Web site in any manner or medium without written permission of the author.
Please report suspected violations to hfinley@mum.org