See o.b. booklets: Volwassen worden ("Growing
up," the Netherlands, excerpts, 2004, o.b.
tampons)
[Die] Menstruation (excerpts,
1977, o.b. tampons, Germany)
See an actual o.b. tampon from the 1970s - More o.b. stuff in the tampon
directory
Tampax Junior tampons, late 1930s-1940s
Tampax Satin Learner's Kit (for menstruation),
2001, in 3 languages
Instructions from Tampax about what to tell customers, 1936
Tampax "Educational Material on Menstruation,"
1966
Booklets menstrual hygiene companies made
for girls, women and teachers - patent medicine
- a list of books and articles about menstruation
- videos
See a Kotex ad advertising a Marjorie May
booklet.
See many more similar booklets.
See ads for menarche-education booklets:
Marjorie May's Twelfth Birthday (Kotex, 1932),
Tampax tampons (1970, with Susan Dey), Personal
Products (1955, with Carol Lynley), and German o.b.
tampons (lower ad, 1981)
And read Lynn Peril's series about these
and similar booklets!
Read the full text of the 1935 Canadian edition
of Marjorie May's Twelfth Birthday, probably identical to the American edition.
More ads for teens (see also introductory
page for teenage advertising): Are you in the know? (Kotex napkins and Quest napkin powder, 1948, U.S.A.),
Are you in the know? (Kotex
napkins and belts, 1949, U.S.A.)Are you in
the know? (Kotex napkins, 1953, U.S.A.),
Are you in the know? (Kotex
napkins and belts, 1964, U.S.A.), Freedom
(1990, Germany), Kotex (1992, U.S.A.), Pursettes (1974, U.S.A.), Pursettes (1974, U.S.A.), Saba (1975, Denmark)
See early tampons and a list of tampon on this site - at least the ones I've cataloged.

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o.b. menstrual tampons educational booklet, "Your Personal Guide to Menstruation And Tampon Usage," 1988, U.S.A.
Whole booklet
Back and front covers
A European tampon before Johnson & Johnson
took it over in the 1970s, o.b. stood out in recent America by having no
insertion device, but most early American tampons
also had no applicators, so the idea was not new, just forgotten. Tampax and its patent on a cardboard applicator killed
most of its competition in its first decades, probably even in Europe.
O.b. has made some of the cleverest and boldest ads in the industry (although English products
might be the wittiest) but this booklet is straighforward,
probably the way such a booklet should be. As you might guess, the most
straightforward in the MUM archive as far as I know is the Planned Parenthood
Federation of America, Inc., booklet Having Your Period.
(1985); just the facts, ma'am, with nothing to sell.
Tambrands, the former maker of Tampax, generously donated this booklet.
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Back cover, below
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Front cover, below
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NEXT page: 2-3 -
4-5 - 6-7 - 8-9 - 10-11 - 12-13
- 14-15
See an actual o.b. tampon from the 1970s - More o.b. stuff in the tampon
directory - Tampax Satin Learner's Kit (for
menstruation), 2001, in 3 languages
Instructions from Tampax about what to tell customers, 1936
- See a French and American
Tampax from 1938
Tampax "Educational Material on Menstruation," 1966
© 2007 Harry Finley. It is illegal to reproduce or distribute any
of the work on this Web site in any manner or medium
without written permission of the author. Please report suspected violations
to hfinley@mum.org
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