See how a woman wore a belt in a Dutch ad.
See a classy 1920s ad for a belt and the first
ad (1891) MUM has for a belt.
See how women wore a belt (and in a Swedish
ad). See a modern belt
for a washable pad and a page from the 1946-47 Sears catalog showing a great variety.
More ads for napkin belts: Sears,
1928 - modern belts - modern washable
- Modess, 1960s
Actual belts in the
museum
And, of course, the first Tampax AND - special
for you! - the American fax tampon,
from the early 1930s, which also came in bags.
See a Modess True or False? ad in The American
Girl magazine, January 1947, and actress Carol Lynley
in "How Shall I Tell My Daughter" booklet ad (1955) - Modess . . . . because ads (many dates).

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Carefree menstrual tampons (U.S.A., Personal Products Company)
The company that made Modess pads (and Modess tampons, yet another brand;
so many tampons, so little time!) made a successor to Meds tampon, Carefree,
which could supposedly absorb more water (see a test, below) and blue liquid
- and maybe menses - than other tampons.
Model Cheryl Tiegs made an ad for this tampon.
The tampon had no insertion tube, like the first commercial tampons
Wix, fax, etc. Tampax sold the first tube tampon
in the early 1930s, a brilliant move.
Note the claim that a doctor invented it, a claim made for many menstrual
products (Tampax and o.b., for example). People tend to think doctors know
everything, so putting crosses (the old Kotex
and Modess) and medical endorsements on boxes
make the products more credible.
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This tampon and box bear no date, but probably stem from
the 1970s.
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Front of box
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Back of box
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© 1999 Harry Finley. It is illegal to reproduce or distribute any
of the work on this Web site in any manner or
medium without written permission of the author. Please report suspected
violations to hfinley@mum.org
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