Simplicity Freedom ads (British): September 1990
- May 1991 - October 1991
- box of Freedom tampons (German): 1991
And, of course, the first Tampax AND - special
for you! - the American fax tampon,
from the early 1930s, which also came in bags.
See a Modess True or False? ad in The American
Girl magazine, January 1947, and actress Carol Lynley
in "How Shall I Tell My Daughter" booklet ad (1955) - Modess . . . . because ads (many dates).
 
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Ad for Freedom menstrual tampons and panty pads, France, 1990 (Kotex)
People often find menstrual topics funny, probably because they are
difficult to talk about. Little advertising about menstruation is humorous,
however, especially in the U.S.A.
The British and French ads here show a playfulness, but based on the
desire to conceal what the products really are. Interestingly enough, Kimberly-Clark
produces these products, the American company which makes Kotex in its native
land. The company apparently felt that the less prudish British and French
could accept the bright colors and humor more than Americans could.
And look at the money shot of her derrière, all in white - which
is the point of the ad.
This is also the same brand that shows nude
women in German advertising. Kimberly-Clark wouldn't dare do that in America,
especially for girls!
This ad is from October 1990.
This is a very large file - I wanted the writing
to be readable - and downloads slowly!
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Simplicity Freedom ads (British): September 1990
- May 1991 - October 1991
-
box of Freedom tampons (German): 1991
© 1998 Harry Finley. It is illegal to reproduce or distribute any
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