See another two-page Dr White's ad,
showing the advantage of rounded-tip tampons, also with moons - and penises
- and funny. And here's a contest to make
an ad for Dr White's pads.

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Ad in "three dimensions" for Dr White's menstrual towels
("pads" in the U.S.A.) (June 1989, Company magazine, United Kingdom)
Dr White's ad agencies made some of the most inventive ads for menstrual
hygiene I've ever seen, including the one below. They deal with similes
difficult for "Puritan" countries, like America, such as comparing
penises to tampons (see it).
The two pages of the large ad faced each other, as below. The pictures
at left, below, should appear three-dimensional even on a computer screen,
if you have the two colors, each over the indicated eye.
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Text: "DR. WHITE'S SHAPES" Text:
"ORDINARY TOWEL"
Left page
(faces the one at right), which I broke into two parts to
make the download faster; it's printed to appear in three dimensions when
seen with the glasses (right page, at top). It works, even now, on the computer;
take my word for it. |
Right page. See a bigger view
here.
Note the moons in each corner,
symbols of menstruation and Diana, Roman goddess of the hunt, virgins and
the moon.
The cardboard-frame glasses stick to the page. |
See an enlargement of the right-hand page. of
this ad.
See another two-page Dr White's ad,
showing the advantage of rounded-tip tampons, also with moons -
and penises - and funny. And here's a contest
to make an ad for Dr White's pads.
© 1997-2006 Harry Finley. It is illegal to reproduce or distribute
any of the work on this Web site in
any manner or medium without written permission of the author. Please report
suspected violations to hfinley@mum.org
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