See other o.b. ads: French (ooo.ooo.b.,
1989) - German (early 1950s) - German
(1970s) - German nude (1970s) - French
(1989) - German ("Egyptian,"
1970s)
See a Modess True or False? ad in The American
Girl magazine, January 1947, and actress Carol Lynley
in "How Shall I Tell My Daughter" booklet ad (1955) - Modess . . . . because ads (many dates).
 
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o.b. (obé) menstrual tampons, Europe, 1970
Tampon
The classic tampon with no applicator in the United States is this one
even though many of the earliest tampons also had no applicator (fax and Wix, for example).
But women forgot those after Tampax, with its famous applicator,
triumphed. But not in Europe, where o.b. has long enjoyed popularity.
Tambrands, former maker of Tampax tampons (now part of Procter &
Gamble), kindly donated the box as part of a large
gift from its archives.
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The tampon measures 2" (5 cm) long and is 0.5" (1.3 cm) in
diameter. A cellophane-like material encases each one; they are loose in
the box.
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The blue double string is 4.625" (11.7 cm) long.
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Probably to investigate the 'pon, someone at Tambrands ripped it apart,
then put it with the box and contents into a plastic bag sealed with a rubber
band; almost thirty years later the company gave it to me.
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© 2006 Harry Finley. It is illegal to reproduce or distribute any
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